Not all Subways are the Same

There’s a new Subway in Bossier City. Not the transportation kind, but the sandwich kind. The staff at the Benton Road location celebrated with a Bossier Chamber of Commerce ribbon cutting on July 22. Subway is an independently, locally owned and operated restaurant. This location is not affiliated with nearby Subways. The first thing that I noticed when I walked in the door was how clean it was. I assumed that they cleaned up for the ribbon cutting, but Mr. Larry Ludwig (the owner) mentioned that this is how they keep the store everyday.

The mayor gives this Subway a "thumbs up"

They pride themselves in providing a clean restaurant and great service. Along with the typical sandwich menu, this location has an extensive catering menu. Mr. Larry introduced Melissa Martinez, catering specialist for this location. He said that she has gone beyond being a catering specialist. She is the heart and soul of the store. She recently attended Subway catering training and impressed everyone she met. Melissa can create special platters for any business meeting or party. We were all treated to brownies and blueberry scones. The scones are just one example of how she uses her creativity to make each event special. I think I saw the mayor take two, but don’t tell him I said so.

I enjoy promoting local businesses in town. I typically don’t say one business is better than the rest, but what I will say is that this Subway has it’s priorities in order. They offer a clean, well stocked restaurant, good food and friendly employees.

Subway is located at 1911 Benton Rd, Ste A in the California Plaza Shopping Center, 318 742 4140. Stop by today and tell them you read my blog.

See ya around Bossier,

Robin Williams,
Bossier Chamber of Commerce Diplomat & Marketing Maven at Holiday Lanes

50 Years of Travel Promotion

The Louisiana Travel Promotion Association (LTPA) celebrated their 50 year anniversary with a ribbon cutting at the Bossier Chamber of Commerce office on July 14. The LTPA is a private, non-profit, membership trade association that leads the private sector growth of the Louisiana Tourism Economy. LTPA provides marketing and educational opportunities, and serves as the advocate, resource and voice for the tourism industry. Member Service Representative, Tracy Young was on hand to explain the many benefits that the LTPA can provide for local attractions and restaurants.

Did you know that Bossier City has one of the top tourist sites in our state? That’s right, the Louisiana Boardwalk ranks right up there! LTPA is instrumental in helping to promote not only the Bossier area, but all regions within the state of Louisiana.

As the Marketing Maven for Holiday Lanes, I am always on the look out for ways to increase traffic to our center. In fact, I’m currently in the process of brainstorming ways to create a Louisiana Bowling Trail through the Geaux Beauxling Louisiana campaign. Tracy knew exactly who I should speak to and I’m looking forward to picking their brain for some great ideas.

The Louisiana Travel Promotion Association creates several publications throughout the year. My favorite pamphlet is the “27 Tastes of Louisiana”. It’s full of authentic Louisiana recipes and information about the regions of the state. As a member of LTPA, businesses are entitled to a free listing in the state’s official tour guide. If you haven’t seen this guide, take a look online now. Also be sure to check out the “7 delicious road trips designed to make you drool”. The LTPA also attends several major travel trade shows throughout the year to promote tourism in our state.

There is so much more to the LTPA and I encourage you to visit their website: http://www.ltpa.org. If your business is interested in becoming a member of LTPA, contact Tracy Young and tell her you read my blog.

See ya around Bossier,

Robin Williams,
Bossier Chamber of Commerce Diplomat & Marketing Maven at Holiday Lanes

Who do you L❤VE?

There is a great new way to show the love to locals businesses in the Bossier-Shreveport area. LocalsLoveUs.com held a ribbon cutting at the Bossier Chamber of Commerce to help spread the word. Tim Shea and Ryan Bell, Market Leaders of LocalsLoveUs communicated that the website offers consumers the ability to vote on local businesses for which they think are the best of the best in their community. What’s more to Love? The idea started in South Dakota and has expanded to the Bossier-Shreveport, Tyler and Longview areas with the hopes of sharing the fun and excitement generated by the local community. After the voting is done, the businesses which win “best in category” have bragging rights and hold that distinctive title for one year.

The idea is simple,

– go to http://www.localsloveus.com
– sign up for a user id (they ask for your phone number so that they can verify that each person only votes once)
– Start voting for your favorites by category

There is an added bonus for voting! Vote and a hand-full of people will win big ticket items like iPads, vacations, Kindles, and catered party . . . just for voting. Other prizes are t-shirts and gift certificate. The more categories you vote in, the more chances you have to win. The contest ends on July 31 and at the end of the voting time frame, LocalsLoveUs will tell us who are the Most Loved Places in the Bossier-Shreveport area. Go now and vote for your favorite places. Don’t forget to vote for all of those Bossier Chamber of Commerce members. Help promote local business within our community.

Check out the video below and I’ll see ya around Bossier,

Robin Williams,
Bossier Chamber of Commerce Diplomat & Marketing Maven at Holiday Lanes